One Alphabet Ventures is the owner of the brand “IVAMART” and the website Ivamart.com (” The Site”) and the IvaMart mobile application (collectively, “Platform”). One Alphabet Ventures (also referred as “Company”, “we”, “us”, “our”) recognizes the importance of privacy, confidentiality and security of your personal information and values the trust you place in us.
By visiting the Platform, providing your information or availing our service or product, you expressly agree to be bound by the terms and conditions of this Privacy Policy, applicable terms and conditions and terms of use. If you do not agree please do not use or access our Platform.
A. Policy Changes
One Alphabet Ventures (IvaMart) (IvaMart) reserves the right to change or update this policy at any time. Such changes shall be effective immediately upon posting to the Site/App.
B. Collection of Your Information
When you use our Platform, we collect and store your information which is provided by you from time to time. In general, you can browse the Platform without telling us who you are or revealing any personal information about yourself. Once you give us your personal information, you are not anonymous to us. Where possible, we indicate which fields are required and which fields are optional. You always have the option to not provide information by choosing not to use a particular service, product or feature on the Platform.
We may track your buying behaviour, preferences, and other information that you choose to provide on our Platform. We use this information to do internal research on our users' demographics, interests, and behaviour to better understand, protect and serve our users. This information is compiled and analysed on an aggregated basis. This information may include the URL that you just came from (whether this URL is on our Platform or not), which URL you next go to (whether this URL is on our Platform or not), your computer browser information, and your IP address.
We collect personal information (such as email address, delivery address, name, phone number, credit card/debit card and other payment instrument details) from you when you set up an account or transact with us. While you can browse some sections of our Platform without being a registered member, certain activities (such as placing an order) do require registration. We do use your contact information to send you offers based on your previous orders and your interests.
If you choose to post messages on our message boards, chat rooms or other message areas or leave feedback or if you use voice commands to shop on the Platform, we will collect that information you provide to us. We retain this information as necessary to resolve disputes, provide customer support and troubleshoot problems as permitted by law.
If you send us personal correspondence, such as emails or letters, or if other users or third parties send us correspondence about your activities or postings on the Platform, we may collect such information into a file specific to you.
C. Use of Demographic / Profile Data / Your Information
One Alphabet Ventures (IvaMart) will use your personal information to provide personalized features to you on the Site/App and to provide for promotional offers to you through the Site/App and other channels. One Alphabet Ventures (IvaMart) will also provide this information to its business associates and partners to get in touch with you when necessary to provide the services requested by you. One Alphabet Ventures (IvaMart) will use this information to preserve transaction history as governed by existing law or policy. One Alphabet Ventures (IvaMart) may also use contact information internally to direct its efforts for product improvement, to contact you as a survey respondent, to notify you if you win any contest; and to send you promotional materials from its contest sponsors or advertisers. One Alphabet Ventures (IvaMart) will also use this information to serve various promotional and advertising materials to you via display advertisements through the Google Ad network on third party websites. You can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Preferences Manager. Information about Customers on an aggregate (excluding any information that may identify you specifically) covering Customer transaction data and Customer demographic and location data may be provided to partners of One Alphabet Ventures (IvaMart) for the purpose of creating additional features on the website and mobile application, creating appropriate merchandising or creating new products and services and conducting marketing research and statistical analysis of customer behaviour and transactions.
D. Cookies
We use data collection devices such as "cookies" on certain pages of the Platform to help analyse our web page flow, measure promotional effectiveness, and promote trust and safety. "Cookies" are small files placed on your hard drive that assist us in providing our services. Cookies do not contain any of your personal information. We offer certain features that are only available using a "cookie". We also use cookies to allow you to enter your password less frequently during a session. Cookies can also help us provide information that is targeted to your interests. Most cookies are "session cookies," meaning that they are automatically deleted from your hard drive at the end of a session. You are always free to decline/delete our cookies if your browser permits, although in that case you may not be able to use certain features on the Platform and you may be required to re-enter your password more frequently during a session. Additionally, you may encounter "cookies" or other similar devices on certain pages of the Platform that are placed by third parties. We do not control the use of cookies by third parties. We use cookies from third-party partners such as Google Analytics for marketing and analytical purposes. Google Analytics help us understand how our customers use the site/App. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
E. Sharing of personal information
One Alphabet Ventures (IvaMart) does not rent, sell or share your personal information and will not disclose any of your personally identifiable information to third parties. One Alphabet Ventures (IvaMart) will not use your financial information for any purpose other than to complete a transaction with you. In cases where it has your permission to provide products or services, you've requested, and such information is necessary to provide these products or services with the information may be shared with One Alphabet Venture’s business associates and partners. One Alphabet Ventures (IvaMart) may, however, share consumer information on an aggregate with its partners or third parties where it deems necessary. In addition, One Alphabet Ventures (IvaMart) may use this information for promotional offers, to help investigate, prevent or take action regarding unlawful and illegal activities, suspected fraud, potential threat to the safety or security of any person, violations of the Site’s/App terms of use or to defend against legal claims; special circumstances such as compliance with subpoenas, court orders, requests/order from legal authorities or law enforcement agencies requiring such disclosure.
F. Security Precautions
We maintain reasonable physical, electronic and procedural safeguards to protect your information. Whenever you access your account information, we offer the use of a secure server. Once your information is in our possession, we adhere to our security guidelines to protect it against unauthorized access. However, by using the Platform, the users accept the inherent security implications of data transmission over the internet and the World Wide Web which cannot always be guaranteed as completely secure, and therefore, there would always remain certain inherent risks regarding use of the Platform. Users are responsible for ensuring the protection of login and password records for their account.
G. Choice/Opt-Out
We provide all users with the opportunity to opt-out of receiving non-essential (promotional, marketing-related) communications after setting up an account with us. If you do not wish to receive promotional communications from us, then please login into the Notification Preference page of Platform to unsubscribe/opt-out.
H. Advertisements
We use third-party advertising companies to serve ads when you visit our Platform. These companies may use information (not including your name, address, email address, or telephone number) about your visits to this and other websites/App in order to provide advertisements about goods and services of interest to you.
I. Children Information
We do not knowingly solicit or collect personal information from children under the age of 18 and use of our Platform is available only to persons who can form a legally binding contract under the Indian Contract Act, 1872. If you are under the age of 18 years then you must use the Platform, application or services under the supervision of your parent, legal guardian, or any responsible adult.
J. Data Retention
We retain your personal information in accordance with appliable laws, for a period no longer than is required for the purpose for which it was collected or as required under any applicable law. However, we may retain data related to you if we believe it may be necessary to prevent fraud or future abuse or if required by law or for other legitimate purposes. We may continue to retain your data in anonymised form for analytical and research purposes.
K. Communication with Company
If you wish to correct or update any information you have provided, you may do so online, on the Mobile Application itself. Alternatively, you may contact the Company to correct or update such information by sending an e-mail to: [email protected].
In the event of loss of access to the Mobile Application, you may contact the Company by sending an e-mail to: [email protected].
Contact Information
One Alphabet Ventures (IvaMart)
Rajareshwari nagar, Bengaluru
Karnataka - 560098 India
Tel.: 080-456-81777
Email id: [email protected]
Time: Mon - Sat (9:00 - 18:00)